This film documents Beyond the Box’s campaign and event strategy supporting Sutton Council’s Holiday Activities and Food Programme, designed to connect young people and families with local opportunities during the school holidays.

Recognising the challenge of reaching younger audiences through traditional communication methods, Beyond the Box developed a community-focused engagement strategy centred around vibrant public events and meaningful interaction.

The programme culminated in two large-scale launch events hosted at Manor Park and Beddington Park in Sutton. These events brought together families, young people, community organisations and activity providers, creating an accessible and welcoming environment where people could discover the programme and connect with local opportunities.

Together the events attracted over 5,000 attendees, demonstrating how creative community engagement can help public initiatives reach the people they are designed to support.